Happy New Year

Okay, I’m back after a long Christmas break and time to see how brands have fared over the last couple of weeks.  Been a pretty bloody time for retail brands, and I’m still fascinated by the goodwill people feel about the Woolworth brand.  Politically, some nations don’t seem to be doing their brands a great deal of good, but one of the most amazing national brand exercises seems to still be punching way above its weight… Cuba. The Castros have done the most amazing job over the last half century… an iconic leader, much emulated… fame by association with the most powerful nation in the world.  And a profile higher than many greater nations can command.


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